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It is crucial that all the work prior to the uploading of your website is done by professionals. We do not recommend getting your site designed by amateurs or inexperienced people, since the result will not be the one expected. Only graphic designers, SEOs, Web developers, etc, have the skills and training necessary to fulfill the task of creating, developing and positioning a website efficiently and reducing the margin of error. You must bear in mind that professionals have trained to be experts capable of finding the best and most effective solutions to the different problems that may arise during the design process.

If your website is made up of Static Web pages -that is to say pages that use HTML- you may not need to hire a Web developer. Most graphic designers have the knowledge necessary to use HTML and you may get them to do this job instead of hiring another person. If your website demands the use of a more complex language, however, you must hire another expert –a Web developer- who has been trained to use other languages that are more sophisticated and complex than HTML.

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Take into consideration the Principles and Elements of Design. Although much of the success of a website lies on its content, there are other elements that add to the success of a design and the understanding of the message it conveys. The principle of balance, for example, is important to convey a feeling of visual equality among the elements displayed on the screen. In order to please the audience the design has to be balanced in order to avoid visual discomfort.

We do not recommend the use of Flash animation. Although Flash gives unique and innovative look to your site, many search engines do not recognize Flash images easily, which presents a problem at the moment of positioning your website. Another drawback to including Flash animation is that in order to visualize Flash images visitors need to have special software installed on their computer.


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